Desert Oasis
CLIENT
HTK Academy
INDUSTRY
Bar & Beverage
YEAR
2024
SERVICES
Corporate Design
Print Media
Desert Oasis is a conceptual mocktail bar focused entirely on alcohol-free cocktails, offering a refreshing and inclusive alternative nightlife experience. The design is inspired by the atmosphere of a desert oasis, combining warm sandy tones with deep blue accents to evoke both heat and water.
A palm tree was chosen as the central logo mark to represent the natural oasis theme, while a clean sans-serif typeface gives the brand a light, modern, and elegant feel. The visual identity extends across various applications, including coasters, signage, and menus, all featuring textured sand patterns and bold contrasts.
Details such as the opening hours (“Sunset – Sunrise”) and the balance of colors reinforce the immersive desert concept, creating a cohesive and inviting brand experience.